Clarks Summit Festival of Ice – 100th Anniversary

Map of Pennsylvania highlighting Lackawanna County

Image via Wikipedia

Looking for something to do this weekend?  Enjoy day trips?  This could be just what you are looking for.

The Festival of Ice runs from February 17th through February 21st!

The festival features:

* Live ice carving Thursday, Friday and Saturday

* A TON of live music Friday, Saturday and Sunday

* A parade, a post-parade party & many kid’s activities

* A pictorial history walk, complimentary trolley tour & silent movie screening

* Several art shows & horse & carriage rides

* Victorian Fashion Show

* Specials, giveaways and events

* Prizes

* FREE PARKING! 

There are restaurants located near the event so you can EAT too!

Visit NEPA and celebrate the 100th Anniversary of Clarks Summit Borough. 

This annual event is a great example of taking your surroundings and using what you have to create economic development and heritage tourism!  Thousands flock to this festival which is a great economic benefit and marketing tool for Clarks Summit borough!

For directions and more information visit their website:

http://ht.ly/3YUDY

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Lancaster And Harrisburg Promote The Arts And Their Revitalized Downtowns With Monthly Events!

This is an inspiring story about how Lancaster’s success with their First Fridays event has inspired Harrisburg to follow suit.  Imitation is the sincerest form of flattery!

Lancaster’s First Fridays event now involves 70 venues!  This free event brings thousands into downtown Lancaster!  This not only benefits the arts scene but all downtown businesses and restaurants.  First Fridays runs from 5 p.m. to 9 p.m. every month, without exception!  People come from as far away as Philadelphia and Baltimore!  Franklin and Marshall College is the presenting sponsor of this event.  As a side note, Franklin and Marshall has been instrumental in helping Lancaster with economic development!

While Lancaster has a larger population than Pottstown, it is also a very walkable city of only 7.40 square miles (land area).  A year-round monthly event in downtown Pottstown could yield similar results that would benefit our emerging arts community and our downtown stores and restaurants.  And maybe attract new ones.

Here is a link to Lancaster’s First Fridays event.  Check out this map and list of venues:  http://www.lancasterarts.com/_files/live/FirstFriday_Guide_2011_1st_Qtr_LArts.pdf

Some folks in Harrisburg had watched the success of Lancaster’s First Fridays.  A year ago, three downtown business owners got together and started 3rd in the Burg.  This idea has grown into a monthly event with up to 15 venues participating already!  That is great for the first year! 

The next 3rd in the Burg takes place on January 21st and will feature art, music and food from downtown to midtown!  Nonna’s Delisioso! will feature a 3rd in the Burg dinner special.  Nonna’s co-owner, Grace Diaz was quoted as saying, 3rd in the Burg has “introduced people from here and neighboring towns and cities to the revitalization that has taken place in our developing arts community.”  Bingo!!  What better way to entice people to come take a “look-see” than with the arts, food and music.

Participating businesses are experiencing increased sales and foot traffic at their locations.  The event draws many people into downtown Harrisburg who would not ordinarily go there.  Having multiple participants increases the public’s enthusiasm, creates a positive “buzz” and creates a snowball effect.  The ball started out with three participants, now there are 15.  As the momentum builds and the crowds increase, other merchants will take part in making the ball bigger.  As shoppers stroll between participating merchants, they will pass other stores and restaurants along the way.  I can bet you they will stop in those places as well.

The other part of the snowball effect is the arts community.  As this event grows, it will inspire other artists to take part and possibly move to Harrisburg.  Thereby increasing Harrisburg’s arts community and growing 3rd in the Burg further.

The desired result of 3rd in the Burg is to make Harrisburg a “destination” for the arts, shopping and dining.  I give that two Roy’s Rants thumbs up!

Here is a link to 3rd in the Burg:  http://3rdintheburg.com/

York City Making Improvements To Market Downtown

Map of Pennsylvania highlighting York County

Image via Wikipedia

One year ago, Roger Brooks visited York City and came up with 33 recommendations how downtown York could market itself and attract people.  This idea should sound familiar to Pottstown residents after a ULI study and recommendations were made for Pottstown.

What did York do with these 33 recommendations?  Do you suppose they ignored them or possibly took an expert at their word and went about trying to carry out these ideas?  I know, sounds pretty zany, doesn’t it!

Mr. Brooks gave York a 3 – 5 year time frame to make the changes.  Like Pottstown, York has a downtown entity similar to PDIDA, called Downtown Inc.  Their Executive Director, Sonia Huntzinger reports they have completed 18 out of 33 recommendations in the first year!

Some of these recommendations, Pottstown has already completed (mainly the cosmetic ones).  One unique recommendation, completed in October, was a “best of” guide.  Downtown Inc. released a Downtown Destination guide which promotes downtown York!

Brooks recommended that York brand itself as “America’s Industrial Art and Design Capital”.  The York County Economic Development Corp. has developed “Creativity Unleashed” to support this effort.  The idea is to attract young professionals and artists to York along with tourism.  A logo was developed to be used by organizations and companies in their advertising to help promote this rebranding.

How refreshing to see that the county and the city work together to achieve these goals.  How refreshing to see the vigor with which York is embracing these recommendations for positive change.

If you would like to check out Downtown Inc.’s website site, click here: http://downtownyorkpa.com/

To view their 25 page Downtown Destination brochure, click here:

http://downtownyorkpa.com/storage/Destination%20Guide%20ALL%20Pages.pdf

To view Creativity Unleashed info, click here:

http://downtownyorkpa.com/creativity-unleashed/

If this doesn’t inspire you, check your pulse!