Editor’s note: This is phenomenal advice for all downtown shopping districts and their umbrella organizations.
Lancaster and its James Street Improvement District are prime examples of living by these three simple rules! I suggest a field trip for any struggling downtown merchants or downtown organizations who want to see what is possible!
I call this the 7-8-7 rule because of the three most important statistics that make a downtown a successful and vibrant destination. Think of your favorite destination downtowns. Are they beautiful? Do they feel safe? Are there things to do after 6:00 pm?